Subway’s Latest Mascot Misstep Is Costing Them Big Time

Subway franchise owners across the U.S. are fed up with the woke activism of American soccer star Megan Rapinoe and her anti-patriotic behavior.

Rapinoe got hired by Subway back in April to advertise the sandwich brand. In her TV spot, she sends a burrito flying out of a man’s hand with her soccer ball just before telling him that he should eat a Subway sandwich instead.

Rapinoe made headlines when she arrived at the Tokyo Olympics for kneeling during the national anthem.

Responding to the athlete’s woke activism, consumers are organizing a boycott of the popular fast-food sandwich chain if they don’t remove her as a brand spokesperson.

Fox Business reported that there has been at best a “mixed” response to Rapinoe’s appearance in Subway advertisements. A franchise owner in Wisconsin found a note taped to the front door that complained about Rapinoe’s behavior, and promised a boycott until change was made. The unnamed owner agreed with the note, and said that the advertisement should be taken down. Multiple complaints are pouring in and will be considered by the company’s CEO, John Chidsey.

The New York Post obtained a letter which revealed that the executive director of NAASF found that Subway was already trying to pull the ads.

An earlier report from Daily Mail describes how the “woke politics” of Rapinoe and her political activism on display at the games is sending customers away from Subway in droves.

Social media users promised that Rapinoe’s continued appearance in advertising will make them “think twice about… visiting Subway,” adding that they don’t want their money to support the disgraceful athlete.

Another customer promised that their family will never use Subway so long as Rapinoe remains a brand ambassador.

Richard Grenell, formerly the Acting Director for U.S. National Intelligence shared a video that featured the patriotic Olympian Tamyra Mensah-Stock, saying that Subway should hire her instead and fire @mPinoe

Popular author Brigette Gabriel sounded agreement.

As many know, this isn’t Subway’s first misadventure in advertising, with former spokesman Jared Fogel being sentenced to 15 years in prison for predatory behavior toward underaged girls. The scandal was a hard blow to Subway’s PR department.

Author: Jana Franklin